Category: smb

Should You Consider Outsourcing Your Help Desk?

For quite a few organizations one of the biggest frustrations is the management of their IT and technology.  For businesses under 100 employees, it rarely makes sense to have a full time IT person dedicated to just maintaining the technology.  Most of the time, there are individuals that wear multiple hats including social media, marketing, […]

5 ways to ensure the Cloud’s affordability

Cloud computing saves businesses a considerable amount of money, which explains its rise in popularity over the years. What many business owners fail to realize is that there are hidden costs associated with Cloud services. And while they might seem insignificant at first, they can add up to a staggering amount if left unchecked. Minimize […]

Marketing your SMB with Pinterest

Last October, Pinterest launched its first paid advertising service, “Promoted Pins,” which is geared toward large enterprises. Recently, a similar product named “DIY Promoted Pins” was released for small- and medium-sized businesses. This shows how popular social media has become in helping to establish an online presence for your business, and here are some tips […]

Ugly websites cost your business big time

Good things come to those who wait, and this is especially true for small- and medium-sized businesses that plan on creating an eCommerce website. According to Vistaprint’s study on 1,800 consumers, 42 percent of respondents are “very unlikely” to buy from unprofessional or ugly websites. Go through your site and ensure everything is in order. […]